
Exciting News
Book Launch

Exciting New Book Launch
Welcome to Community 3.0!
Is your community truly connected, or just collected? If you're tired of chasing vanity metrics, it's time for an upgrade. Welcome to Community 3.0—the next evolution of brand loyalty.
​
Drawing from his career building brands from the inside, Stefan Komlos cuts through the jargon to deliver a practical blueprint for modern community building. Forget simply managing a social media page; this book teaches you how to design a space where members find real value, forge genuine connections, and gain a sense of ownership. Learn the actionable frameworks needed to turn passive customers into passionate advocates and build a competitive moat that no competitor can copy. This is the playbook you need to create a community that thrives.

Inside The Community 3.0 Playbook
Community 3.0 provides a complete framework for building the next generation of resilient, member-driven brands. Below are the core principles you'll master to stop chasing fleeting engagement and start building a powerful, lasting asset.

The Generational Shift
Understand why traditional community models (Community 2.0) are failing in a world of noise. Learn to identify the key opportunities in the move towards a decentralized, value-driven approach.

The Community Blueprint
Get the step-by-step framework for launching or upgrading your community. From choosing the right platform to setting rituals and governance, this is your actionable plan for building from the ground up.

The Ownership Mindset
Move beyond treating people like followers. Discover practical strategies to instill a sense of ownership, turning passive consumers into active stakeholders who co-create your brand's future.

Measure What Matters
​Ditch the vanity metrics for good. Master the new KPIs for Community 3.0 that measure true health and ROI, focusing on the depth of contribution, connection, and loyalty.

The Value Loop
A thriving community is built on mutual benefit, not one-way broadcasting. Learn to design a sustainable value loop where members receive tangible rewards, recognition, and connection for their contributions.

Future-Proof Your Brand
Build a community so deeply integrated with your brand that it becomes a powerful competitive moat. Learn how to scale your ecosystem while maintaining the authentic connection that started it all.

About the Author
Stefan Komlos
Stefan Komlos is a passionate marketer who has built his career on the power of authentic storytelling. Having led marketing initiatives for a diverse range of companies, he excels at creating strong brand identities and fostering genuine communities. He has a talent for demystifying marketing and empowering the teams he works with to build lasting customer relationships. This book shares the essential principles and hands-on techniques he has honed in the trenches of both corporate and startup marketing environments.
